Certified Google AdWords & SEO Freelance Consultant

Connecticut SEO Company
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Google AdWords, SEO, & Analytics Certified Consulting

Digital Marketing Consultant With 14 Years of Experience & Eight Google Certifications


Robert Stein
Digital Marketing Strategist
 Glastonbury, CT 06033
860.659.7135
 
 
 

I provide a wide variety of digital marketing consulting services to small businesses. I develop SEO strategies. customizable, current, and proven. I have the knowledge needed to improve SEO and Google AdWords to increase profitability and improve visibility on Google.

 

Google Certified in Google Ads Fundamentals, Search, Display, Mobile, Video, Shopping, Google My Business & Google Analytics.

 

SEO Service

    • Develop SEO strategies for higher Google rankings.
    • Technical SEO audits. 
    • Improve website speed.
  •  

 

Google AdWords Service

    • Manage and optimize Google Ads accounts.
    • Report metrics including conversions cost per conversions and click through rate.
    • Perform competitor analysis and keyword research.
    • Create ad copy and improve ad call to actions.
    • Discover re-marketing, audiences, and demographic opportunities.
    • Optimization of campaigns, ad groups, ads, and keywords.
    • Track conversions, cost per conversion, cost per click, and quality scores.

 

WordPress & Local SEO Skills

I have used WordPress for 14 years and skilled at optimizing WordPress for SEO and speed. I add META information, SCHEMA code, and compress images and run speed test to make your website as fast as possible. Local SEO expert.

 

improve speed of site

For organic SEO, I  research keyword and competitors to find the low hanging fruit. Keywords with high average monthly search volume and lower cost-per-click. I use selected keywords and variants throughout in internal links, URLs, METAs, headers, and elsewhere.

 

Use professional tools: Google Analytics, Google Search Console, Moz, SEMrush, Google Keyword Planner, Ahrefs, SERanking, and others.

 

My fee is $50/hour with a twenty-hour minimum retainer. There is no long-term contract. You may cancel at any time.

 

2019 SEO Tips, Tricks & Secret Sauce = Higher Rankings

Connecticut SEO Company
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2019 SEO Gold Rush

Exciting Local SEO Ranking Opportunities

 

Local SEO is HOT!! 46% of Google's searches are locally influenced keywords. In 2019 SEO continues to be a popular and low-cost way to rank high in Google because of the search giant's "Top 3 Map Pack."

Before I forget. 

Google Ads Certified in Fundamentals, Search, Mobile, Video, Display, and Shopping. Google Analytics Certified. Google My Business Certified.

14 years of digital marketing, SEO, PPC, and WordPress experience.

Expert knowledge of on-site SEO, off-site SEO, technical SEO, local SEO, technical site audits, META data, SCHEMA markup, keyword research, competitor research, Analytics, Search Console, content creation, social media, and WordPress speed optimization.

Use SEM pro tools such as SEMrush, Moz, Google Analytics, Google Search Console, Ahrefs, Majestic, Screaming Frog Spider, Google Keyword Planner, Whitespark, BrightEdge, Buzzsumo, Yoast, SpyFu, KWFinder, and PPC tools I charge $50/hour and work on 20-hour retainers. I do not like or use agency long-term, locked-in contracts charging outrageous prices with no way out. After the initial 20 hours you may pause the SEO strategy and start it up again and you wish. SEO is a long-term investment. It could take Google 2-4 months to reflect SEO improvements. Local SEO is a little quicker to rank because it is relatively new and not everyone knows how to do it. 

The "Google Top 3 Local SEO Map Pack" is a digital marketing B-12 shot in the arm for small businesses. There is still a large percentage of businesses who have yet use Google My Business, Local SEO, Google Maps, Geo-targeted keywords, customer reviews, and citation directory links to rank higher in Google than the organic listing.

Learn the benefits, techniques, and optimizations of technical and local SEO services and how to rank higher in the below infographics.

I'm a Local SEO expert with the knowledge, insight, and real-world experience ranking small businesses in the Map Pack. If interested in any of my services please contact me. No long-term, locked-in agency-style contracts. Pay as go. I require a twenty-hour retainer and after that, it is your choice to continue.

 

 

Best Search Engine Optimization Hacks & Tips

 

 

 

 

 

Google Ads & Analytics Certified SEO Expert Consultant

SEO Expert
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Google Ads Certified Consultant & SEO Expert

 

Certified in Google Ads Fundamentals, Search, Mobile, Video, Shopping, Display, Analytics & Google My Business

14 Years Of Digital Marketing Experience

Bob Stein
Digital Marketing Specialist
Connecticut SEO Experts

  (860) 659-7135 - bobstein@gmail.com

No long-term, locked-in shady agency contracts. Pay as you go. Pause at anytime

Certified Google Ads and 7 other current certifications. 14 Years Of SEO experience for $50/hour. A 20-hour retainer is all that is required. No questions asked

SEO Site Audits, On-Page SEO, Technical SEO, Local SEO, and Google My Business Optimization using Analytics, Search Console, and SEMrush.

 

Certified in Google Ads Fundamentals, Search, Mobile, Display, Video, Shopping. Google My Business, and Google Analytics. Digital Marketing Specialist with 14 years of experience developing SEO campaigns, managing & optimizing Google Ads accounts, conducting technical SEO audits, fixing on-site SEO errors, improving site speed, optimizing for local SEO. Social media management and content marketing.

In-depth keyword and competitor research, utilizing Google Analytics, SEMrush, and Google Search Console.  I have organic SEO ranking skills as well as Local SEO & WordPress SEO experience.

I use SEO and Google Ads professional tools such as SEMrush, SERanking, Ahrefs, MOZ, Keyword Planner, SpyFu, Optimizely, Screaming Frog Spider and many others.

 

Google Ads Certified Consulting Services

 

  • Manage and optimize Google Ads accounts.
  • Create targeted ads with keywords, call-to-actions, and extensions.
  • Implement bidding strategies and bid modifiers.
  • Track conversions, cost per conversion, CPC, and quality scores.
  • Optimize keyword match types, ad A/B testing, and search impression share.
  • Use pro tools to determine competitor strategies.
  • Re-marketing.

 

SEO Audits, On-Site, and Local SEO Services

 

  • Conduct SEO audits and resolve warnings and issues.
  • Develop SEO strategies.
  • Improve WordPress website speed.
  • Keyword & competitor research for LSI-related and long-tail keywords.
  • Google rank tracking.
  • On-site SEO. Add Meta titles, descriptions, headers, bold, italics, internal & external links, and add SCHEMA code.
  • Off-site SEO.
  • Local SEO with Google My Business and Google Maps.
  • Utilize Google Analytics and Search Console data.

Google Certifications Current As Of April 2019

 

  • Google Ads Fundamentals
  • Google Ads Search
  • Google Ads Display
  • Google Ads Mobile
  • Google Ads Video
  • Google Ads Shopping
  • Google Analytics Individual Qualification
  • Google My Business Basics

 

Google Ads Certification
Google Certifications 2019
SEO & AdWords Service Provider

For the past 5 years, I have provided digital marketing consulting services including Organic SEO, On-SIte SEO, Technical SEO Audits, Google AdWords Certified Account Management & Optimization, Certified Google Analytics Services, and Local SEO Services. (Google My Business Optimization, Top 3 Google Local SEO Map Pack).

I am certified in Google Ads Fundamentals. Search. Shopping, Mobile, Display, Video, Google Analytics, and Google My Business.

I have managed PPC accounts for 14 years, have 14 years of digital marketing industry experience and excellent analytical, statistic, and marketing skills. I use professional SEM applicaltions such as SEMrush, Google Search Console, Ahrefs, Screaming Frog, Moz, SERanking, Buzzsumo, Keyword Planner, SpyFu, multiple keyword & competitor research tools, SEO audit tool, and Google Ads tools.

 

My consulting rate is $50 with a 20-hour retainer. No long-term contract. May pause campaign at any time.

 



Connecticut SEO Company Proposal | Never A Locked-In Agency Contract

LOCAL SEO IN CT
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2019 Connecticut SEO Company Proposal Template

 

SEO & Google AdWords Consultant in Connecticut.  14 years of experience.  Clients located across the US. The following SEO Proposal Template is designed to obtain and set expectations for new clients.  It maps out how the client's goals will be achieved. It is flexible and adjustable depending on the client. Gives clients a roadmap of the SEO process and methods used to increase rankings. Connecticut SEO Experts provides SEO consulting services on a 20-hour retainer basis for $50/hour.

 

Affordable SEO Services In Connecticut

Research keywords and competitors to improve the position of the client's keywords. Determine keyword value, volume, and competitiveness. Competitor research is used to examine the competition's methods. Target keywords that competitors are ranked for, getting traffic from, and for which my client does not currently optimize for. I will rank these keywords organically and use local SEO strategies to appear in Google's top 3 map pack.

 

Google SEO Strategies

  • Perform a website audit.
  • Fix errors for easy wins.
  • Run website speed report and resolve issues.
  • Research local and competitor keywords.
  • Begin keyword rank tracking to establish a baseline.
  • Use professional tools to find strategies used by higher ranking competitors.
  • Improve local SEO and increase the chance of appearing in Google top 3 map pack.
  • Install and set-up Yoast SEO plugin.
  • Optimize Google My Business page.
  • Optimize Meta Titles & Descriptions. META Titles are strong ranking factors.
  • Ensure proper HTML headers. (H1, H2, etc.)
  • Add SCHEMA and J-SON code.
  • Submit XML sitemap.
  • Use on-site SEO to improve the current content's formatting, internal linking, and URL structure.

 

My Digital Marketing Skill Summary

 

  •  Manage SEO, AdWords, and WordPress on a consulting basis to businesses across the US.

 

  • 14 years of SEO, AdWords, WordPress, and Internet Marketing experience.

 

  • Expert knowledge of on-site SEO, off-site SEO, technical SEO, local SEO, technical site audits, META data, SCHEMA markup, keyword research, competitor research, Analytics, Search Console, content creation, social media, and WordPress speed optimization.

 

  • Use tools such as SEMrush, Moz, Google Analytics, Google Search Console, Ahrefs, Majestic, Screaming Frog Spider, Google Keyword Planner, Whitespark, BrightEdge, Buzzsumo, Yoast, SpyFu, KWFinder, Long Tail Pro, and others daily.

 

20 Local SEO Tips: Rank Into Google's Top 3 Local Map Pack

seo expert ct
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LOCAL SEO TIPS TO IMPROVE KEYWORD RANK

GET YOUR WEBSITE INTO GOOGLE'S TOP 3 MAP PACK

While implementing these local SEO tips keep in mind that 46% of Google's searches are considered local queries while 65% of Google searches come via a mobile phone.

 

1. Google My Business

Fill out every field and option in Google My Business. One of the strongest ways to get your targeted keywords ranking with local SEO.

This includes:

  • Uploading photos.
  • Creating posts
  • Description of each service you offer.
  • Your Business description.

The more effort you put into your GMB page, the higher your odds are for inclusion in Google's “Top 3 Map Pack.” Place your business on Google Maps as well.

2. Google My Business Categories

You may choose up to 5 categories. Begin with the most general and drill down to the most specific.

3. Photos on Google My Business Page

Photos uploaded to your Google My Business page are a strong local signal. You also may want to add longitude and latitude to the photos.

4. Bing Places for Business

Claim a Bing business listing. Like getting a local SEO citation directory entry.

5. Online Directories/Citations

Local SEO citations don’t have as strong an impact on local SEO rankings as a couple of years ago but are important. Ensure NAP (Name, Address, Phone) is accurate and exact.

6. Listings on Review Sites

Yelp, Glassdoor, Angie’s List, BBB, etc.

7. The Number of Positive Reviews

Google says it is okay to request a review don't incentivize it.

8. Reviews with Responses

Respond to every review even to say “thank you for your business and it was a pleasure working for you.”

9. Percentage of Negative Reviews Not Responded To

Respond to negative is a professional and business-like manner.

10. Create a Facebook Business Page

Easy to set-up and use as it is a strong and authoritative site.

11. Social Listings

Claim your brand name on social networks including Twitter, LinkedIn, Pinterest, etc.

12. Mobile Ready Website

Google now uses a “mobile-first” index for ranking. This was due to the fact that 65% of Google's searches come via a mobile phone.

13. Structured Data Markup Code

Google recommends SCHEMA and JSON for SEO and local SEO. Visitors never see the code. It is on the back-end for search engine categorization help.

14. Improve Site Speed

Google implemented a “speed update” to its algorithm which penalizes slower sites. Google did it because searchers expect to see a site appear in under 3-4 seconds even on their mobile device.

15. On-Page Optimization Of Local Content

Create content where you can include your targeted keywords, synonyms, related keywords, and Geo-location keywords.

16. Title & Meta Description Have Localized Keywords

Use geo-targeted keywords in your META Titles, descriptions, and HTML headers.

17. High-Quality Inbound Links

Links from sites Google trusts and considers authoritative and reliable sites.

18. Variance Of Inbound Links

You'll want a broad range of inbound links that are relevant, are authoritative, and not just from a handful of sites.

19. Links from Relevant Sites

Links from local news sites, community blogs, etc. These will help to prove your local trustworthiness.

20. Locals & Keywords in Anchor Texts

Inbound links from high authority sites using both your city and main keywords are like gold.

I’m a local SEO expert with the knowledge, insights, and real-world experience ranking small businesses into the Top 3 Map Pack. If interested in any of my services please contact me at (860) 659-7135. I charge $50/hour. No long-term, locked-in agency contract. Pay as go. I do require a ten-hour minimum retainer to start, but after that, it is your choice whether I continue or not.