2023 SEO & Google Ads Proposal Sample

SEO Proposal

SEO, Google AdWords, and WordPress Consultant


I have over 15 years experience with SEO and Google AdWords. I work on a ten-hour basis for at an hourly rate of $60. An initial retainer will cover a 10-hour minimum. When the next retainer is due if you like my work and decide re-retain me, that is great. Otherwise, you are free to cancel at any time.

Bob Stein, Consultant
398 Great Swamp Road
Glastonbury, CT 06033
(860) 659-7135


Initial On-boarding, Site Review & SEO Strategy Development 

1. Discuss goals, demographics, competitors, etc. Will need site access to Google Analytics, Webmaster Console, or I can set-up. It is also best to grant me access to your website so I can see SEO behind the scenes.   

Initial SEO Task List

  • Perform a website SEO audit.
  • Use my proven SEO best practices and methods to ensure you have a website that is optimized for SEO.
  • Improve Site Speed.
  • Submit Sitemap To Google.
  • Ensure Images Are Compressed For Speed.
  • Examine Meta Titles & Descriptions.
  • Ensure HTML headers use proper targeted keywords.
  • Local SEO to place you into Google’s local pack.


SEO On-Site Optimization 

2. Next Is Optimizing Onsite SEO Of Website.

  • Suggest & Implement Overall Onsite SEO Improvements.
  • Determine Best Local Keywords To Rank In Google For.
  • Run SEO Audit & Speed Reports To Check For Issues.
  • Continuous Reporting.

Off-Site Optimization 

3. Once a site is optimized, it is time to re-review your internet presence.

  • Delivery SEO Audit & Site Speed Reports.
  • Implement Social Network Content Strategy.
  • Ensure High Priority On-Site Issues Are Resolved.
  • Review Onsite SEO & Implement Improvements.
  • Review Landing Page Optimization Strategy.
  • Implement Social Media Scheduling.
  • Offer Additional SEO Tactics Based On Results.
  • Use SEO Tools To Spy On Competition To See What works For Them.
  • Continuous Reporting.

Optional SEO Maintenance and Updates 

4. Once a foundation on which to build up your SEO is laid, your website’s authority with Google should increase in 1-2 months and your traffic should increase. The strategy then needs monitoring.

  • Monitor and Fine-Tune Onsite SEO.
  • Continue Executing Website Authority & Link Building.
  • Continue Executing Social Media Strategy & Scheduling.
  • Continuous Updates & Reporting.
  • Answer Any Questions And Be On Call.
  • Google SEO Ranking Reports For Keywords.



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