SEO Consultant & Google AdWords Certified Connecticut
SEO, Google AdWords & WordPress Expert
14 Years of Digital Marketing Experience
Robert Stein | Digital Marketing Consultant | Glastonbury, CT | (860) 659-7135
My name is Bob Stein and I have over 14 Years Of SEM Industry Experience. For the past 5 years, I have provided digital marketing services to businesses in the US. I have developed and finely tuned my digital marketing skills and expertise with expert technical and marketing knowledge of SEO, Google AdWords, Google Analytics, Google Search Console and WordPress.
I am certified in Google AdWords and Analytics.
I have the expertise and knowledge of best practices utilizing Facebook Ads, Social Media Marketing, Content Marketing, and other techniques that assist businesses in achieving their growth and profitability goals.
I develop digital marketing strategies that are customized, creative, innovative, and proven and advise on the essential tools needed to be competitive in the digital marketplace.
I pride myself on being professional, dedicated, and affordable.
SEM and Internet Marketing Skills
14 years of Digital Marketing experience.Develop SEO strategies for higher Google rankings.Manage Google AdWords accounts & certified by Google.
Google Analytics Certified.
Keyword & competitor research.
Increase WordPress website speed.Technical SEO audits.
SEO Consulting Service
Perform SEO audits and fix errors.
Optimize and increase WordPress website speed.
Research keywords and competitors.
Google keyword position tracking.
Use pro SEO tools.
On-site SEO including META Titles, internal linking and HTML headers.
SCHEMA & JSON markup.
Google AdWords Consulting
Manage and optimize Google Adwords accounts.
Report KPI metrics including conversions, cost per conversion, and click through rate.
Perform competitor analysis and keyword research.
Create ad copy and improve ads.
Utilize remarketing, audiences, and demographic options.
Optimization of campaigns, ad groups, ads, and keywords.
Track conversions, cost per conversion, cost per click, and quality scores.
Google SEO Optimization Plan
I have used WordPress for 14 years and I’m very skilled at optimizing WordPress for SEO and speed. I create internal links on site. Add META data, SCHEMA, and rich snippets. Format HTML headers properly. Compress images and add alt-text. Conduct technical site audits and correct errors.
I love to research keyword and competitors to find keywords with high average monthly search volume and high cost-per-click. I use selected keywords, synonyms, and long-tail variations through-out the website. I add them to anchor text in internal links, short URLs, META data, headers, bolding, italics, alt-texts and elsewhere.
I create external links using usually 3 methods. Local SEO has excellent ROI so I use local citation directory links for my clients. I use SEMrush and aHrefs to find competitor links. I obtain similar links if a site’s domain authority is acceptable and the link would fit with their content. I research content my client’s site to feed to social networks to obtain links.
Results using these methods as well as on-site SEO the number of keywords and pages in Google’s index. I create weekly keyword reports and have seen excellent rank gains for highly searched keywords. By learning and performing SEO I have a good methodology.