Free WordPress SEO & Speed-Up Tips & Tricks [Infographics]

WordPress SEO Infographics

WordPress SEO Infographics

 

Website Speed Is Now A Part Of Google’s Core Algorithm

 

A Strong SEO Ranking Factor

 

  • In July 2018, after months of alerting webmasters, Google rolled out a “Speed Update” to its core algorithm.
  • Google doesn’t give you credit for a fast WordPress site but punishes slower sites in its rankings.
  • It makes sense. Today’s mobile users dislike slow websites and are likely to “bounce” back to Google.com if a website doesn’t finish loading on a mobile phone within 3 – 4 seconds (even though the industry average is around 7 seconds).
  • A fast bounce back alerts Google that the website either did not answer the user search query or there may be a technical reason the user returned to Google so quickly.
  • Google gives points to sites where a user “dwells” (or spends an above average time on).  It is one sign that the user has found the answer to their search or may ever have discovered additional, relevant, and useful information they hadn’t thought of.
  • Google does not use your Google Analytics data but has their own internal analytics for their site.
  • A fast WordPress website is great for user experience, especially mobile phone users who now make up 65% Google’s searchers. Luckily, there are many free and premium plug-ins to make a WordPress site faster and improve SEO.
  • You can test the Google Page Speed Score by visiting a site such as GTMetrix with has all the features you need at no cost.
  • If you run the short test and find out your WordPress site has below average speed, I have years of professional experience improving site speed and SEO.

 

I charge $50/hour for SEO or Google AdWords services.

I work on 10-hour retainers.

No agency-style long-term locked-in contracts. You may cancel. Phone or email me.

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WordPress SEO & Speed-Ups

WordPress SEO

SEO MISTAKES

On Page SEO

SEO Marketing

20 Local SEO Tips: Rank In Google’s Top 3 Local Map Pack

seo expert ct

Local SEO Tips To Improve Visibility To Customers

 

20 Ways To Rank In Google’s Top 3 Local Map Pack


Implement these local SEO tips. Local SEO has the best ROI. 46% of Google’s searches request a local business’ products and services. 65% search en route via their mobile phone. Local SEO is one of the fastest ways to rank on Google’s first page.

 

 

1. Google My Business

Fill out your Google My Business page 100%. Only claim one GMB page.

  • Create posts to highlight your business and offer deals
  • Describe each service you offer
  • Turn messaging on
  • Precise opening and closing hours

The more effort you put into your Google page, the better your odds at being listed in Google’s “Top 3 Map Pack.”

** Placements on Google Maps is very effective. **

 

2. Google My Business Categories

You may choose up to 5 categories. Begin with the most general and drill down.

 

3. Photos on Google My Business

Photos uploaded to your Google My Business page are a strong local ranking factor. You also may want to add longitude and latitude to the photos.

 

4. Bing Places

Claim a Bing business listing.

5. Submit Information To Big, Local, and Niche Citation Directories

Local SEO citations could make a difference in local SEO rankings. Ensure you Business Name, Address & Phone (NAP) are accurate and use the same info everywhere.

 

6. Listings on Review Sites

Yelp, FourSquare, Angie’s List, BBB, etc.

 

7. Increase # Of Positive Reviews

Google says it is okay to request a review but don’t incentive it.

 

8. Reviews with Responses Matter

Respond to every review. Say “thank you for your business” or “it was a pleasure working for you.”

 

9. Respond To Negative Reviews In A Customer Friendly Way

Respond to negative reviews in a professional and business-like way and seek to resolve the issue. Users can change their rating of you.

 

10. Facebook Business Pages & Groups

Easy to set-up. A strong and authoritative site with significant traffic.

 

11. Social Listings

Claim your business name on social networks including Twitter, LinkedIn, Pinterest, etc.

 

12. Responsive Website

Google uses a “mobile-first” index to rank websites. 65% of Google’s searches come from a mobile phone.

 

13. Schema Markup Code

Google recommends SCHEMA and JSON-LD for local SEO. Visitors do not see your code. Google processes the code to better understand your site.

 

14. Improve Website Speed

In July 2018 Google implemented a “speed update” to its algorithm which penalizes slower sites. Searchers expect a site to full load in under 3-4 seconds on their mobile phone even though the average website loads in 7 seconds or longer.

 

15. On-Page Local Content

Create content where you can include your main keywords, synonyms, related keywords, and local keywords.

 

16. Title & Meta Descriptions Should Include Geo-Keywords

Use local keywords in your META Titles, descriptions, and HTML headers.

 

17. High-Quality Inbound Links

Links from sites Google trusts and considers authoritative and reliable sites.

 

18. Variance Of Inbound Links

You’ll want a broad range of inbound links that are relevant, are authoritative, and not just from a handful of sites.

 

19. Links from Relevant Sites

Links from local news sites, community blogs, charities, etc. These will help to prove trustworthiness.

 

20. Locals & Keywords in Anchor Texts

Inbound links from high authority sites using both your city and main keywords are like gold.

 

I’m a local SEO expert with the knowledge, insights, and real-world experience ranking small businesses into the Top 3 Map Pack. If interested in any of my services please contact me at (860) 659-7135. I charge $50/hour and require a ten-hour retainer. No long-term, locked-in agency style contracts. Pay as you go.

 

 

On-Site SEO Tips To Rank Well In Google

On-Site SEO Tips

Perform an SEO site audit and solve critical issues.

Keyword research and analysis of essential, long-tail, synonyms, and competitor keywords is essential.  Geo-local too if called for.

Optimize for keywords META titles, descriptions, headers, and internal & external links.

Use Yoast SEO or another SEO plugin.

Use a cache plugin on the website. Use minification tactics on JavaScript, CSS, and HTML. Create a backup first.

Boost WordPress website speed. Use GTMetrix and log in to download the full audit for speed fixes. Google has stated web speed is a ranking factor.

Use Google Analytics, Search Console, and pro SEO tools like SEMrush and SERankings.

Use short URLs with main keywords.

Optimize category pages for additional SEO.

Write blog posts with original and definitive content. 

Posts should contain 1000 words and use internal and external links.

Page content should not merely solve the users’ first search but other queries the user may not have thought of yet.

Fast SEO Techniques Used For Clients

Google AdWords Manager

SEO Tips For “Easy Wins” To Quickly Improve Google Rank

Google Ads & Analytics Certified Consultant Connecticut

  • Perform a technical SEO audit. Fix warnings and errors that may be leaking SEO-leaking.
  • Research & analyze competitor keywords. Place keywords throughout your content and bold, italicize and as anchor text.
  • Add keywords to META titles and descriptions, HTML headers, URLs, internal links, and content. Update content to have at least 1,000 characters. Satisfy the user’s query fully, increase user dwell time.
  • Add internal links, external links, short URLs with keywords made up of LSI, Synonyms, long-tail keywords, and geo-targeted keywords. Keep adding new content to already created pages and posts. Google loves long fresh and updated content.
  • Investigate Google Analytics and Google Search Console’s keyword, page, user location, impressions, clicks, and average position on Google to create content based upon keywords that can be moved onto the first page or better.
  • Run website speed reports using GTMetrix or Pingdom. If out Google Page Speed Score is low GTMetrix will explain the fixes you need to score higher and deliver your pages faster. You should install a caching system such as WP-Rocket to serve cached copies of your pages to visitors. WP-Rocket also includes minification of HTML, JavaScript, and CSS.
  • Target current pages and keywords that rank at positions 8-15 in Google. If the average monthly search volume and cost per click make those keywords valuable, update and add to your content. Create internal anchor text links to the page and they’ll be to rank higher.
  • Content should be written at for a moderate 6th-8th-grade reading level with screenshots, graphics, videos, and photos. 1000-1800 words.
  • Use an XML sitemap and submit to Google.
  • Add Google-recommended SCHEMA & JSON-LD mark-up code used to better classify your content and enable Google to understand and rank your content better.
  • Create incoming links using various methods including adding a client’s site to local citation directories to assist local SEO. Optimizing the client’s Google My Business page is also a necessity. 
  • For SEO & Certified Google Ads Consulting I charge $50/hour With An Initial 20-Hour Retainer. I do not use “agency style” long-term or locked-in contracts. You may pause the project and restart at any time.

Contact Bob at 860.659.7135 or email bob@connecticutseoexperts.com.

16 Local SEO Tips: Google Local SEO Connecticut

SEO HELP CT

16 Local SEO Infographics For Small Business Owners CT

Local SEO Ranking Tips

Google SEO Ranking Tips and Best Practices To Reach Google’s Top 3 Local Map Pack

 

There is an enormous amount of Local SEO data in Moz’s 2018 Local Search Ranking Factors Survey (here: Moz - Local Search Ranking Factors Study 2018 - Local SEO _ Moz - Copy
2018-SEJ-Complete-SEO-Guide
2018 SEMRUSH ULTIMATE SITE AUDIT
2018 Outrank in difficult SEO markets
2018 Local-SEO
2018 LIST OF PPC TOOLS
2018 Free SEO Tools
2018 25 Best Competitor Analysis Tools For Winning at SEO in 2018
2018 1st Page of Google
2018 SEO_Tips_Complete_List_Backlinko
where the top SEO experts give their opinion of what works and what doesn’t work for Local SEO rankings in 2018.  27 Free Local SEO ebooks.

 

 

Google SEO Success Infographics Local SEO Rankings

 

Local seo information

Contact me by phone at (860) 659-7135 or email bob@connecticutseoexperts.com for additional information.

I offer my consulting services at $50/hour with a 20-hour minimum retainer.

You may cancel at any time. No long-term contract.

 

23 Free SEO Tips & Tricks [Infographics]

local seo service connecticut

Increase Google Traffic With SEO Help From Infographics

Google SEO Help From Infographics

860.659-7135

Google AdWords and SEO Expert Freelance Consultant In Connecticut. 13 Years Experience Providing SEO Expertise, Google Adwords Help, Management & Optimization, Google Analytics, Search Console, WordPress Speed ups & Yoast SEO Along With Pro Tools SEMRush, Moz, SpyFu, Screaming Frog Spider, Performing & Fixing SEO Audit Issues. Contact me for consulting services information.

Free SEO Tips

These fresh SEO infographics are a treasure chest of valuable SEO help and information for digital marketing beginners as well as those working in the industry.

Google SEO Help

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