27 Free SEO eBooks & Google AdWords Checklists & White Papera

27 SEO & AdWords Guides, eBooks, Strategies, Trends, Cheat Sheets, and Checklists

Brand New SEO and Google Adwords PDFs

 

27 Free and recently published SEO & AdWords PDFs totaling thousands of pages and hundreds of graphic illustrations to learn about the 2019 SEO landscape.

Learn which techniques currently work, which do not, and which do not anymore.

These new guides cover basic, expert, experiments, and proven techniques to rank high in Google’s search pages.

You may also be fascinated by studies of the current SEO & Paid Search industries.

I encourage you to visit the author or sponsoring vendor’s website to learn more. Nothing has been changed, added or altering in the below PDFs and are as originally received.

SEO & AdWords eBooks

5 Outside the Box Strategies for Links

2018 SEO Tips Complete List Backlinko

2018 BRAIL DEAN ON-PAGE SEO

2018 LOCAL SEO CHECKLIST

2018 Local SEO

2018 Local SEO Super Guide

2018 LOCAL SEO

2018 SEMRUSH COMPETITIVE RESEARCH

2018 SEMRUSH ULTIMATE SITE AUDIT

2018 SEO Trends

2018 WASTING MONEY PPC

2018 Complete SEO Guide

Fast Growth

100 CONTENT MARKETING TOOLS

Best SEO Tools

7 Proven Point Cheat Sheet

Seo Checklist 2018

Compatitive Research

Create an SEO strategy from scratch

Ebook – CI for Product Marketing

Enterprise SEO Platforms

Get into Google’s Local Pack

SEO Checklist

Create a Content Benchmark with SEMrush

SEO-the-Ultimate-Guide

20 Future-Facing SEO Blogs » Zyppy
15 Strategies The Best Local SEO Agencies Should be Using
14 SEO Predictions for 2019 and Beyond, as Told by Mozzers – Moz
9 SEO Tips to optimize your website in 2019 _ Cocolyze
8 Reasons to Focus on Local SEO for Your Business – Blog
6 Pro Tips for Boosting Local SEO with Customer Reviews
1.SEO-Checklist-3

 

Contact Bob

 

 

WordPress Speed Tips To Make Faster & Better SEO [Infographics]

WordPress SEO Infographics

WordPress SEO Infographics

 

Website Speed Is Now A Part Of Google’s Core Algorithm

 

A Strong SEO Ranking Factor

 

  • In July 2018, after months of alerting webmasters, Google rolled out a “Speed Update” to its core algorithm.
  • Google doesn’t give you credit for a fast WordPress site but punishes slower sites in its rankings.
  • It makes sense. Today’s mobile users dislike slow websites and are likely to “bounce” back to Google.com if a website doesn’t finish loading on a mobile phone within 3 – 4 seconds (even though the industry average is around 7 seconds).
  • A fast bounce back alerts Google that the website either did not answer the user search query or there may be a technical reason the user returned to Google so quickly.
  • Google gives points to sites where a user “dwells” (or spends an above average time on).  It is one sign that the user has found the answer to their search or may ever have discovered additional, relevant, and useful information they hadn’t thought of.
  • Google does not use your Google Analytics data but has their own internal analytics for their site.
  • A fast WordPress website is great for user experience, especially mobile phone users who now make up 65% Google’s searchers. Luckily, there are many free and premium plug-ins to make a WordPress site faster and improve SEO.
  • You can test the Google Page Speed Score by visiting a site such as GTMetrix with has all the features you need at no cost.
  • If you run the short test and find out your WordPress site has below average speed, I have years of professional experience improving site speed and SEO.

 

I charge $50/hour for SEO or Google AdWords services.

I work on 10-hour retainers.

No agency-style long-term locked-in contracts. You may cancel. Phone or email me.

[INFOGRAPHICS]


WordPress SEO & Speed-Ups

WordPress SEO

SEO MISTAKES

On Page SEO

SEO Marketing

20 Local SEO Tips: Rank In Google’s Top 3 Local Map Pack

seo expert ct

Local SEO Tips To Improve Visibility To Customers

 

20 Ways To Rank In Google’s Top 3 Local Map Pack


Implement these local SEO tips. Local SEO has the best ROI. 46% of Google’s searches request a local business’ products and services. 65% search en route via their mobile phone. Local SEO is one of the fastest ways to rank on Google’s first page.

 

 

1. Google My Business

Fill out your Google My Business page 100%. Only claim one GMB page.

  • Create posts to highlight your business and offer deals
  • Describe each service you offer
  • Turn messaging on
  • Precise opening and closing hours

The more effort you put into your Google page, the better your odds at being listed in Google’s “Top 3 Map Pack.”

** Placements on Google Maps is very effective. **

 

2. Google My Business Categories

You may choose up to 5 categories. Begin with the most general and drill down.

 

3. Photos on Google My Business

Photos uploaded to your Google My Business page are a strong local ranking factor. You also may want to add longitude and latitude to the photos.

 

4. Bing Places

Claim a Bing business listing.

5. Submit Information To Big, Local, and Niche Citation Directories

Local SEO citations could make a difference in local SEO rankings. Ensure you Business Name, Address & Phone (NAP) are accurate and use the same info everywhere.

 

6. Listings on Review Sites

Yelp, FourSquare, Angie’s List, BBB, etc.

 

7. Increase # Of Positive Reviews

Google says it is okay to request a review but don’t incentive it.

 

8. Reviews with Responses Matter

Respond to every review. Say “thank you for your business” or “it was a pleasure working for you.”

 

9. Respond To Negative Reviews In A Customer Friendly Way

Respond to negative reviews in a professional and business-like way and seek to resolve the issue. Users can change their rating of you.

 

10. Facebook Business Pages & Groups

Easy to set-up. A strong and authoritative site with significant traffic.

 

11. Social Listings

Claim your business name on social networks including Twitter, LinkedIn, Pinterest, etc.

 

12. Responsive Website

Google uses a “mobile-first” index to rank websites. 65% of Google’s searches come from a mobile phone.

 

13. Schema Markup Code

Google recommends SCHEMA and JSON-LD for local SEO. Visitors do not see your code. Google processes the code to better understand your site.

 

14. Improve Website Speed

In July 2018 Google implemented a “speed update” to its algorithm which penalizes slower sites. Searchers expect a site to full load in under 3-4 seconds on their mobile phone even though the average website loads in 7 seconds or longer.

 

15. On-Page Local Content

Create content where you can include your main keywords, synonyms, related keywords, and local keywords.

 

16. Title & Meta Descriptions Should Include Geo-Keywords

Use local keywords in your META Titles, descriptions, and HTML headers.

 

17. High-Quality Inbound Links

Links from sites Google trusts and considers authoritative and reliable sites.

 

18. Variance Of Inbound Links

You’ll want a broad range of inbound links that are relevant, are authoritative, and not just from a handful of sites.

 

19. Links from Relevant Sites

Links from local news sites, community blogs, charities, etc. These will help to prove trustworthiness.

 

20. Locals & Keywords in Anchor Texts

Inbound links from high authority sites using both your city and main keywords are like gold.

 

I’m a local SEO expert with the knowledge, insights, and real-world experience ranking small businesses into the Top 3 Map Pack. If interested in any of my services please contact me at (860) 659-7135. I charge $50/hour and require a ten-hour retainer. No long-term, locked-in agency style contracts. Pay as you go.