2020 LOCAL SEO SERVICE – GOOGLE RANKING COMPANY

LOCAL SEO COMPANY

2020 LOCAL SEO SERVICE – GOOGLE RANKING STRATEGY & PROPOSAL

Summary of my Local SEO Service

 

1. Google My Business & Google Maps

This is one of the most effective ways to improve your local SEO. Very important for inclusion in Google’s “Top 3 Map Pack.” Needs to be fully filled out with photos, posts, services, description of business etc.

2. Google My Business Categories
You may now choose up to 5 categories. Create Services, Products, Offers, Posts and more.

3. Photos on Google My Business Page

Photos add credibility to your business and are a local SEO ranking signal.

4. Bing Places for Business

Bing Places for Business account.

5. Niche & Local Directories

Citations are still important. A must for local seo.

6. Listings on Local SEO Review Sites

Facebook.

Local Niche Directories.

Industry Directories.

BBB.

Reviews from 3rd parties carry weight on Google.

7. Number of Positive Reviews

I have access to similar forms you can mail or email clients asking for a review. Google says it is okay to request a review just don’t incentivize it.

8. Reviews with Keywords & Location

9. Reviews with Responses

Respond to every review even just to say thank you for your business, was a pleasure working for you.

10. Percentage of Negative Reviews Not Responded To
Respond to negative is a professional and business-like manner.

11. Facebook Page

12. Social Pages

Claim other social listings on popular social sites like

INSTAGRAM.

13. Consistent NAP

Make sure your name, address, and phone number (NAP) are consistent across all listings otherwise my local seo service will not be as effective.

14. Mobile Ready
An SEO Factor.

15. SCHEMA

Google recommends markup code local SEO. Visitors never see the code. It is on the back end for search engine categorization assistance.

16. Improve Site Speed
An SEO Factor.

17. Localized Content
Content where you can include your key terms
and location.

18. On-Page Location Keyword Optimization

19. Title + Meta Description

Use key terms and locations in your title and meta descriptions when possible.

20. High-Quality Inbound Links

Links from sites Google trusts. Hard to get.

21. Diversity of Inbound Links

You want a range of inbound links that are relevant, are
authoritative, and were gained organically.

22. Inbound Links from Local Relevant Sites

Links from local news sites, community blogs, and so forth prove that your site is trusted by your neighbors

23. Inbound Using Local + Keyword in Anchor Text
Inbound links from a high authority site using both your city and main key term are like gold.

24. Proximity to the Searcher

25. MORE LOCAL SEO TIPS

YOU WANT THE BEST LOCAL SEO CONSULTANT AT AN AFFORDABLE PRICE? CONTACT ME BOB@CONNECTICUTSEOEXPERTS.COM OR (860) 659-7135.My fee is $50/hour with a 10-hour minimum retainer. There is no long-term “agency-style” locked-in contract where a large balloon payment is necessary to end the contract. I work on a pay as you go model.

27 Free SEO eBooks & Google AdWords Checklists & White Papera

27 SEO & AdWords Guides, eBooks, Strategies, Trends, Cheat Sheets, and Checklists

Brand New SEO and Google Adwords PDFs

 

27 Free and recently published SEO & AdWords PDFs totaling thousands of pages and hundreds of graphic illustrations to learn about the 2019 SEO landscape.

Learn which techniques currently work, which do not, and which do not anymore.

These new guides cover basic, expert, experiments, and proven techniques to rank high in Google’s search pages.

You may also be fascinated by studies of the current SEO & Paid Search industries.

I encourage you to visit the author or sponsoring vendor’s website to learn more. Nothing has been changed, added or altering in the below PDFs and are as originally received.

SEO & AdWords eBooks

5 Outside the Box Strategies for Links

2018 SEO Tips Complete List Backlinko

2018 BRAIL DEAN ON-PAGE SEO

2018 LOCAL SEO CHECKLIST

2018 Local SEO

2018 Local SEO Super Guide

2018 LOCAL SEO

2018 SEMRUSH COMPETITIVE RESEARCH

2018 SEMRUSH ULTIMATE SITE AUDIT

2018 SEO Trends

2018 WASTING MONEY PPC

2018 Complete SEO Guide

Fast Growth

100 CONTENT MARKETING TOOLS

Best SEO Tools

7 Proven Point Cheat Sheet

Seo Checklist 2018

Compatitive Research

Create an SEO strategy from scratch

Ebook – CI for Product Marketing

Enterprise SEO Platforms

Get into Google’s Local Pack

SEO Checklist

Create a Content Benchmark with SEMrush

SEO-the-Ultimate-Guide

20 Future-Facing SEO Blogs » Zyppy
15 Strategies The Best Local SEO Agencies Should be Using
14 SEO Predictions for 2019 and Beyond, as Told by Mozzers – Moz
9 SEO Tips to optimize your website in 2019 _ Cocolyze
8 Reasons to Focus on Local SEO for Your Business – Blog
6 Pro Tips for Boosting Local SEO with Customer Reviews
1.SEO-Checklist-3

 

Contact Bob

 

 

SEO Specialist & Google AdWords Consultant Connecticut

local seo specialist

Connecticut SEO & Google AdWords Freelance Consultant


14 Years Of Digital Marketing Experience

Why hire me as your Marketing Technologist?

I am a SEO specialist and a Google AdWords consultant. I have skills, knowledge and expertise providing organic SEO, certified Google AdWords management and local SEO services.

What I Deliver As An SEO and AdWords Consultant

#1 I follow Google’s Webmaster Guidelines.

I first do a technical SEO audit on your website and fix critical website errors which may be damaging your rankings.

These days on-site SEO by adding and optimizing META Titles, Descriptions, Headers, internal linking, site speed. I optimize on-site SEO using Google best practices like one page for one major keyword.

I use short URLs with keywords and main keyword and related keywords in the content using techniques such as creating internal links, use bold and italics used, and incorporate keywords as categories and tags.

I am a pro at boosting WordPress site speed and increasing Google PageScore. I have been able to get a 100 PageScore twice.

I always monitor keywords and track which landing web page is shown by Google for which keyword and then incorporate related keywords into the new content.

Adding geographic stems for each seed keyword does wonders for local SEO. I create keyword list of medium competitiveness, low CPC and, competition keywords and optimize many facets of a page to rank higher in Google.

It is not widely known but optimizing the category pages created for each category has tremendous SEO potential.

I am Google Analytics certified and utilize it daily. I also use Google Search Console and SEMrush to give me data showing what works.

I’m Google My Business certified and know how to fully optimize each piece of data and feature. Building local directory citation links is a must as is utilizing Google Maps.

A blog with unique content and posts with 1000-1200 keyword, be authoritative, use external links is a must to get better search engine rankings.

Every post should answer a user’s search and also ideally answer questions the search and also answer as many related queries as we. This increases number of pages visited, increase session time and lowers bounce rate.

Images need main keywords and related keyword added to the alt-text.  You site should use a responsive these so your site looks great on mobile. Google now uses a mobile-first index because mobile searches of Google are around 65% of all searches.

Your site must be fast. Users expect a mobile page to load in under 3 seconds. Now, due to a Speed Update in Google algorithm, slow sites are penalized.

Services for Paid Search on Google

My certified Google AdWords services are advanced due to my 14 years of use. I optimize an account by adding long tail keywords to bid on and also use in the ad text which increases quality score used in the AdWords auction so you appear high with a lower cost per click.

I add actual user queries to the account, do A/B ad tests. I strive to improve the number of conversions, the conversion rate, and a lower cost per conversion.  I enhance the ads which increases visibility with Google extensions like call outs, locations, site-links, and phone links.

Why Hire A SEO And AdWords Consultant In Connecticut Instead Of An Agency?

The person you speak with who explains the benefits of the agency is a sales person and not the same person who will work on your website.

Agency techs are typically lower level, recent college grads, do not have much real world experience optimizing SEO, Local, or AdWords. I am a consultant with over 14 years of real world digital marketing experience.

Hiring an agency to manage you AdWords account typically means the agency collect as a fee 6-10% of your monthly spend so there is zero incentive to look for opportunities to save you money.

Agencies will set-up and account and just “let it run.” This means they perform no optimization of keyword match types and usually just use a broad match instead of a broad modified, phrase or exact matches. A broad match keyword is the worst type of match and get very expensive with virtual no targeting.

Agencies do not invest time to create bid modifiers such as raise your bid 20% for mobile users which in 2019 are better converters. Agencies do not have the time or incentive to focus on your PPC. The only time take actions is if you call and complain. Only then will the look at your account and hastily add broad keywords or create one or two additional ads.

I know this because AdWords has a change log which documents any action performed in the account with a time and date stamp. I have many former agency clients and can look at the change there are zero changes for month and changes can be associate with a client phone call.

Agencies use year long contract which lock you in unless you pay a large cancellation fee. Agencies do not make money working on your account. They make money by getting more clients and hire some of the best sales people in the state.

When I consult I do have no long-term and locked in contract. I only require an up front 10-hour retainer. You pay as you go. Organic SEO for Google has become a science. There are proven technique that absolutely work.

Depending on previous SEO efforts it may take 2-5 months to rank higher for your main keywords as well as a broad range of related long tail keywords. So after a month or so that it’ll take me to optimize you may to pause to see the results of my efforts. That is just the way SEO works.

I have many returning clients that begin to see in their Analytics very notice slop of additional traffic that helped create and then is the right time to re-boost. Agencies have too many overhead expenses to operate with the flexibility I have.

Here is my elevator pitch:

My current rate for SEO and Google AdWords consulting is $50/hour with a 10-hour minimum retainer.  No long term “agency-style” contract. Pay as you go. Start and stop as you wish. It works for me and it work for you.

Please fill out the form below, phone me @ 860.659.7135 or email bob@connecticutseoexperts.com.