SEO & Google AdWords Consultant in Connecticut. 15 years of digital marketing experience. Clients located across the US. The following SEO Template is designed to obtain and set expectations for new clients. It maps out how the client’s goals will be achieved. It is flexible and adjustable depending on the client. Gives clients a roadmap of the SEO process and methods used to increase rankings. Connecticut SEO Experts provides SEO consulting services on a 10-hour retainer basis for $50/hour.
Affordable SEO Services
Research keywords and competitors to improve the position of the client’s keywords. Determine keyword value, volume, and competitiveness. Competitor research is used to examine the competition’s methods. Target keywords that competitors are ranked for, getting traffic from, and for which my client does not currently optimize for. I will rank these keywords organically and use local SEO strategies to appear in Google’s top 3 map packs.
My SEO Strategies
Perform a website audit.
Fix errors.
Extensive keyword and competitor research.
Begin keyword rank tracking to establish a baseline.
Use professional tools to find strategies used by higher-ranking competitors.
Improve local SEO and increase the chance of appearing in Google’s top 3 map pack.
Install and set-up the Yoast SEO plugin
Optimize Google My Business page.
Optimize Meta Titles & Descriptions. META Titles are strong ranking factors.
Ensure proper HTML headers. (H1, H2, etc.)
Add SCHEMA code.
Use on-site SEO to improve the current content’s formatting, internal linking, and URL structure.
My Digital Marketing Skill Summary
Manage SEO, AdWords, and WordPress on a consulting basis to businesses across the US.
Expert knowledge of on-site SEO, off-site SEO, technical SEO, local SEO, technical site audits, META data, SCHEMA markup, keyword research, competitor research, Analytics, Search Console, content creation, social media, and WordPress speed optimization.
Use tools such as SEMrush, Moz, Google Analytics, Google Search Console, Ahrefs, Majestic, Screaming Frog Spider, Google Keyword Planner, Analytics, Search Console and others daily.
I have 15 years of experience using SEO, AdWords, and WordPress. I also use Google Analytics and Google Search Console.
I’ve created, SEO-ed, maintained, and improved speed on over 75 WordPress sites.
I perform an SEO audit that will reveal any technical issues with your site that are hurting your SEO potential.
I charge $50/hour for my services. I work in 10-hour retainers. You pay as you go. No long-term contract. You can cancel anytime.
You will save money with me because agencies and web developers charge a lot more than me (call them). They will try to lock you into a year-long contract with no option to cancel. You’ll talk to a salesperson does not do the actual work. I do all work for every client and you can reach me at virtually any time.
I use professional digital marketing tools: SEMrush, Ahrefs, Moz, Search Console and many others that provide valuable insights and save time.
Google has made significant changes that benefit businesses who invest in local SEO services, mobile-friendliness, high-quality content, and fast websites.
In 2019, you can rank higher on the 1st page with a smaller budget. Google is offering small businesses more opportunities for SERP placement than ever because they know searchers are using local keywords.
Successful local SEO begins with a Google My Business page. Your website needs profiles in local directories.
Local SEO keywords used where Google puts extra value on.
Your site needs one page devoted to each location of your business with the name, address, and phone number (NAP). A Google Map helps. It is ideal to use as a contact page.
Customer reviews with your response, photos and GMB posts will all improve the odds of placement in Google’s top 3 local pack.
Users search more on mobile phones than computers. In 2018, 65% of Google searches came from a mobile phone. 84% of consumers conduct a Google search before making a purchase decision. Searchers will find what they are looking for within the proximity of their location. On the go.
Google rolled out a “mobile-first” index to push sites that look and perform better on a phone higher. Mobile users expect a page to completely load in under 3 seconds.
Google modified its search algorithm with a “speed update.”Your website needs to be fast. Google penalizes slow sites. Abandon you if your site doesn’t appear in 3-4 seconds.
WordPress websites ideal candidates to be fast-loading, mobile friendly, and contain authoritative content.
In 2020, for the best possible SEO your website must have:
Quality content of over 1000 words.
One page optimized for each keyword
Include related keywords, synonyms, LSI-keywords.
Visitors stay on on your website longer if they find their answer fast and also discovers answers to questions not realized yet. Your website will be seen as authoritative by Google and rankings will grow.
Some value in posting your content to social networks to be shared, re-posted by others, obtain traffic, and possible back-links.
SEO Summary
I use efficient, effective, and Google best practices as an SEO consultant.
If you follow Google’s recommendations your rankings will grow for long-term.
I provide long-lasting SEO and optimized Google AdWords management.
Summary of Digital Marketing Skills
• SEO Audits• Google AdWords Account Management • SEO Strategies • Google Analytics & Search Console Expert • Keyword & Competitor Research • Local SEO • On-Page SEO • WordPress SEO • WordPress Speed-Ups • Social Media Management
I first do a technical SEO audit on your website and fix critical website errors which may be damaging your rankings.
These days on-site SEO by adding and optimizing META Titles, Descriptions, Headers, internal linking, site speed. I optimize on-site SEO using Google best practices like one page for one major keyword.
I use short URLs with keywords and main keyword and related keywords in the content using techniques such as creating internal links, use bold and italics used, and incorporate keywords as categories and tags.
I am a pro at boosting WordPress site speed and increasing Google Page Score. I have been able to get a 100 Page Score twice.
I always monitor keywords and track which landing web page is shown by Google for which keyword and then incorporate related keywords into the new content.
Adding geographic stems for each seed keyword does wonders for local SEO. I create keyword list of medium competitiveness, low CPC and, competition keywords and optimize many facets of a page to rank higher in Google.
It is not widely known but optimizing the category pages created for each category has tremendous SEO potential.
I am Google Analytics certified and utilize it daily. I also use Google Search Console and SEMrush to give me data showing what works.
I’m Google My Business certified and know how to fully optimize each piece of data and feature. Building local directory citation links is a must as is utilizing Google Maps.
A blog with unique content and posts with 1000-1200 keyword, be authoritative, use external links is a must to get better search engine rankings.
Every post should answer a user’s search and also ideally answer questions the search and also answer as many related queries as we. This increases number of pages visited, increase session time and lowers bounce rate.
Images need main keywords and related keyword added to the alt-text. You site should use a responsive these so your site looks great on mobile. Google now uses a mobile-first index because mobile searches of Google are around 65% of all searches.
Your site must be fast. Users expect a mobile page to load in under 3 seconds. Now, due to a Speed Update in Google algorithm, slow sites are penalized.
Services for AdWords on Google
My certified Google AdWords services are advanced due to my 14 years of use. I optimize an account by adding long tail keywords to bid on and also use in the ad text which increases quality score used in the AdWords auction so you appear high with a lower cost per click.
I add actual user queries to the account, do A/B ad tests. I strive to improve the number of conversions, the conversion rate, and a lower cost per conversion. I enhance the ads which increases visibility with Google extensions like call outs, locations, site-links, and phone links.
Why Hire An SEO And AdWords Consultant In Connecticut, NYC Or Boston?
The person you speak with who explains the benefits of the agency is a sales person and not the same person who will work on your website.
Agency techs are typically lower level, recent college grads, do not have much real world experience optimizing SEO, Local, or AdWords. I am a consultant with over 14 years of real world digital marketing experience.
Hiring an agency to manage AdWords account typically means the agency collect as a fee 6-10% of your monthly spend so there is zero incentive to look for opportunities to save you money.
Agencies will set-up and account and just “let it run.” This means they perform no optimization of keyword match types and usually just use a broad match instead of a broad modified, phrase or exact matches. A broad match keyword is the worst type of match and get very expensive with virtual no targeting.
Agencies do not invest time to create bid modifiers such as raise your bid 20% for mobile users which in 2019 are better converters. Agencies do not have the time or incentive to focus on your PPC. The only time take actions is if you call and complain. Only then will the look at your account and hastily add broad keywords or create one or two additional ads.
I know this because AdWords has a change log which documents any action performed in the account with a time and date stamp. I have many former agency clients and can look at the change there are zero changes for month and changes can be associate with a client phone call.
Agencies use year long contract which lock you in unless you pay a large cancellation fee. Agencies do not make money working on your account. They make money by getting more clients and hire the best sales people.
When I consult I do have no long-term and locked in contract. I only require an up front 10-hour retainer. You pay as you go. $50/hour. Organic SEO for Google has become a science. There are proven technique that absolutely work.
Depending on previous SEO efforts it may take 4-6 months to rank higher for your main keywords as well as a broad range of related long tail keywords. So after a month or so that it’ll take me to optimize you may to pause to see the results of my efforts. That is just the way SEO works.
I have many clients in NYC, Boston & San Francisco because their local seo providers are much more expensive than me.
My current rate for SEO and Google AdWords consulting is $50/hour with a 10-hour minimum retainer. No long term “agency-style” contract. Pay as you go. Start and stop as you wish. It works for me and it work for you.
Local SEO Tremendous Ranking Opportunity For Small Business
Local SEO is what local businesses need to focus on in 2020. 46% of Google’s searches are locally influenced keywords. In 2020 SEO continues to be a popular and low-cost way to rank high in Google because of the search giant’s “Top 3 Map Pack.”
My credentials:
Google AdWords Certified in Fundamentals, Search, Mobile, Video, Display, and Shopping. Also Google Analytics and Google My Business Certified.
15 years of digital marketing, SEO, PPC, and WordPress experience.
Expert knowledge of on-site SEO, off-site SEO, technical SEO, local SEO, technical site audits, META data, SCHEMA markup, keyword research, competitor research, Analytics, Search Console, content creation, social media, and WordPress speed optimization.
Use SEM pro tools such as SEMrush, Moz, Google Analytics, Google Search Console, Ahrefs, Majestic, Screaming Frog Spider, Google Keyword Planner, Whitespark, BrightEdge, Buzzsumo, Yoast, SpyFu, KWFinder, and PPC tools I charge $50/hour and work on 10-hour retainers. I do not like or use agency long-term, locked-in contracts charging outrageous prices with no way out.
After the initial 10 hours you may pause the SEO strategy and start it up again and you wish. SEO is a long-term investment. It could take Google 2-4 months to reflect SEO improvements. Local SEO is a little quicker to rank because it is relatively new and not everyone knows how to do it.
The “Google Top 3 Local SEO Map Pack” is a digital marketing B-12 shot in the arm for small businesses. There is still a large percentage of businesses that have yet use Google My Business, Local SEO, Google Maps, Geo-targeted keywords, customer reviews, and citation directory links to rank higher in Google than the organic listing.
Learn the benefits, techniques, and optimizations of technical and local SEO services and how to rank higher in the below infographics.
I’m a Local SEO expert with the knowledge, insight, and real-world experience ranking small businesses in the Map Pack. If interested in any of my services please contact me. No long-term, locked-in agency-style contracts. Pay as go. I require a twenty-hour retainer and after that, it is your choice to continue.
SEO Written By The Best Search Influencers In Digital Marketing
Google AdWords Certified Consultant In Connecticut
I am an SEO & Google AdWords consultant in Connecticut. My rate is $50/hour with a 10-hour minimum retainer. No long term “agency-style” contract. Pay as you go. Start and stop as you wish. It works for me and it work for you.
