seo expert ct

20 Local SEO Tips To Rank In Google’s Map Pack

LOCAL SEO TIPS TO IMPROVE KEYWORD RANK

GET YOUR WEBSITE INTO GOOGLE’S TOP 3 MAP PACK

While implementing these local SEO tips keep in mind that 46% of Google’s searches are considered local queries while 65% of Google searches come via a mobile phone.

 

1. Google My Business

Fill out every field and option in Google My Business. One of the strongest ways to get your targeted keywords ranking with local SEO.

This includes:

  • Uploading photos.
  • Creating posts
  • Description of each service you offer.
  • Your Business description.

The more effort you put into your GMB page, the higher your odds are for inclusion in Google’s “Top 3 Map Pack.” Place your business on Google Maps as well.

 

2. Google My Business Categories

You may choose up to 5 categories. Begin with the most general and drill down to the most specific.

 

3. Photos on Google My Business Page

Photos uploaded to your Google My Business page are a strong local signal. You also may want to add longitude and latitude to the photos.

 

4. Bing Places for Business

Claim a Bing business listing. Like getting a local SEO citation directory entry.

 

5. Online Directories/Citations

Local SEO citations don’t have as strong an impact on local SEO rankings as a couple of years ago but are important. Ensure NAP (Name, Address, Phone) is accurate and exact.

 

6. Listings on Review Sites

Yelp, Glassdoor, Angie’s List, BBB, etc.

 

7. The Number of Positive Reviews

Google says it is okay to request a review don’t incentivize it.

 

8. Reviews with Responses

Respond to every review even to say “thank you for your business and it was a pleasure working for you.”

 

9. Percentage of Negative Reviews Not Responded To

Respond to negative is a professional and business-like manner.

 

10. Create a Facebook Business Page

Easy to set-up and use as it is a strong and authoritative site.

 

11. Social Listings

Claim your brand name on social networks including Twitter, LinkedIn, Pinterest, etc.

 

12. Mobile Ready Website

Google now uses a “mobile-first” index for ranking. This was due to the fact that 65% of Google’s searches come via a mobile phone.

 

13. Structured Data Markup Code

Google recommends SCHEMA and JSON for SEO and local SEO. Visitors never see the code. It is on the back-end for search engine categorization help.

 

14. Improve Site Speed

Google implemented a “speed update” to its algorithm which penalizes slower sites. Google did it because searchers expect to see a site appear in under 3-4 seconds even on their mobile device.

 

15. On-Page Optimization Of Local Content

Create content where you can include your targeted keywords, synonyms, related keywords, and geo-location keywords.

 

16. Title & Meta Description Have Localized Keywords

Use geo-targeted keywords in your META Titles, descriptions, and HTML headers.

 

17. High-Quality Inbound Links

Links from sites Google trusts and considers authoritative and reliable sites.

 

18. Variance Of Inbound Links

You’ll want a broad range of inbound links that are relevant, are authoritative, and not just from a handful of sites.

 

19. Links from Relevant Sites

Links from local news sites, community blogs, etc. These will help to prove your local trustworthiness.

 

20. Locals & Keywords in Anchor Texts

Inbound links from high authority sites using both your city and main keywords are like gold.

 

I’m a local SEO expert with the knowledge, insights, and real-world experience ranking small businesses into the Top 3 Map Pack. If interested in any of my services please contact me at (860) 659-7135. I charge $50/hour. No long-term, locked-in agency contract. Pay as go. I do require a ten-hour minimum retainer to start, but after that, it is your choice whether I continue or not.

CONTACT ME

SEO Consulting

SEO Hacks | Search Engine Optimization In Connecticut

SEO HACKS For 2019

Local SEO Best Practices

Local SEO is HOT!! 46% of Google’s searches are locally influenced keywords. In 2019 local SEO continues to be a popular and low-cost way to rank high in Google because of the search giant’s “Top 3 Map Pack.”

Before I forget. 

Google Ads Certified in Fundamentals, Search, Mobile, Video, Display,
and Shopping. Google Analytics Certified. Google My Business Certified.

14 years of digital marketing, SEO, PPC, and WordPress experience.
Expert knowledge of on-site SEO, off-site SEO, technical SEO, local
SEO, technical site audits, META data, SCHEMA markup, keyword
research, competitor research, Analytics, Search Console, content
creation, social media, and WordPress speed optimization.

Use SEM pro tools such as SEMrush, Moz, Google Analytics, Google
Search Console, Ahrefs, Majestic, Screaming Frog Spider, Google
Keyword Planner, Whitespark, BrightEdge, Buzzsumo, Yoast, SpyFu,
KWFinder, and PPC tools

I charge $50/hour and work on 20-hour retainers. I do not like or use
agency long-term, locked-in contracts charging outrageous prices with
no way out. After the initial 20 hours you may pause the SEO strategy
and start it up again any you wish.

SEO is a long-term investment. It could take Google 2-3 months to
reflect SEO improvements. Local SEO I find to see results a little
quicker. I follow Google’s webmaster guidelines. Black-hat techniques
to fool Google may work for the short-term but you are endangered any
time Google rolls out a major algorithm change.

The “Top 3 Map Pack” is a digital marketing B-12 shot in the arm for small businesses. There is still a large percentage of businesses who have yet use Google My Business, local SEO, Google Maps, geo-targeted keywords, customer reviews, and citation directory links to rank higher in Google than the organic listing.

Learn the benefits, techniques, and optimizations of technical and local SEO services and how to rank higher in the below infographics.

I’m a Local SEO expert with the knowledge, insights, and real-world experience to rank businesses in the Map Pack. If interested in any of my services please contact me. No long-term, locked-in agency contract. Pay as go. I require a ten-hour retainer and after that, it is your choice to continue.

Search Engine Optimization Hacks & Best SEO Tips

connecticut local seo service

Local SEO Services | Google AdWords & Analytics Certified Consultant

Google Ads & Analytics Certified SEO Services In Connecticut

In 2019, local SEO has become a major opportunity for small businesses to be prominent on Google. Google has implemented “Top 3 Map Pack” shown on the 1st page of Google’s results that showcase local businesses.

These top 3 organic spots are where every local business wants to be.  The top 3 map pack get more clicks, phone calls, website clicks, and customers than the organic rankings.

Many searchers use their phone and never get past the first page of Google. Many local searchers find the answers they need inside of Google’s top 3 local SEO map pack box. A searcher sees reviews, a phone number, a web site link, and Google Map links.

Why aren’t you inside that box? You probably do not have an expert local SEO service provider. There are certain methods to get your business ranked high and appear in the map pack.

Local SEO Service Packages

To get ranked on Google maps and at the top of page one for your service locally, you will need a local SEO service expert provider.  A skilled professional local SEO expert will get results.  With better rankings, you get more phone calls, clicks, exposure, and income. Isn’t that really what this is all about?

It is not a quick and easy fix.  It is a long-term investment to increase your rankings, your Google search visibility, and get more customers to your location,

Local SEO: A Digital Marketing Solution For Small Business

If you buy ads using Google AdWords or Facebook to get leads, you know how expensive it can get.  If you quit the leads stop coming in. With local SEO services, there is less cost and more potential ROI.

Local SEO Specialist For Small Businesses

I am a local SEO expert. I use all my expertise to place your a website into Google’s top 3 local SEO map pack.  Local, organic, and leads within the proximity of your location is an extremely hot leads. A searcher using their phone are looking for a product or service immediately. These searchers have already decided to make a purchase. Imagine them searching Google for a product you sell will see you ranked high in the local SEO map pack with reviews, your phone number, a link to your website or they can click to call to you call.

Very few people reach for a phone book these days. There are generations that don’t even know what a phone book is. So, what has taken over those pages?  Google. People look everything up from recipes, restaurants, to whom to call for a reliable plumber.

My goal as a local SEO specialist is to help you rank high for in Google for the best and most searched keywords.  I am dedicated to find low-cost solutions, get you more leads, and generate a lasting revenue stream.

Google Certifications

  • Google Ads Fundamentals Certified
  • Google Ads Search Certified
  • Google Ads Mobile Certified
  • Google Ads Video Certified
  • Google Ads Display Certified
  • Google Ads Shopping Certified
  • Google Analytics Certified
  • Google My Business Certified

My fee as a freelance consultant is $50/hour with a ten-hour minimum. There is no long-term or locked-in agency-style contract. You may cancel at any time.

Feel free to reach out to me to see if I am a good fit for your Internet marketing goals.

Robert Stein
Digital Marketing Strategist
Glastonbury, CT 06033
860.659.7135

 

Local SEO expert

Digital Marketing Specialist | SEO & Google AdWords Consultant

Digital Marketing Consultant 

SEO & Google AdWords Services

 

I provide Digital Marketing Consulting including SEO services, Google Ads management, local SEO, website speed-ups, and WordPress services.

I have 13 years of experience using SEO, AdWords, and WordPress. I also use Google Analytics and Google Search Console.

I’ve created, SEO-ed, maintained, and improved speed on over 75 WordPress sites.

I perform an SEO audit that will reveal any technical issues with your site that are hurting your SEO potential.

I charge $50/hour for my services. I work in 10-hour retainers. You pay as you go. No long-term contract. You can cancel anytime.

You will save money with me because agencies and web developers charge a lot more than me (call them). They will try to lock you into a year-long contract with no option to cancel. You’ll talk to a salesperson does not do the actual work. I do all work for every client and you can reach me at virtually any time.

I use professional digital marketing tools-SEMrush, Ahrefs, Moz, Search Console and many others that provide valuable insights and save time.

Local SEO Services

Google has made significant changes that benefit businesses who invest in local SEO services, mobile-friendliness, high-quality content, and fast websites.

In 2019, you can rank higher on the 1st page with a smaller budget. Google is offering small businesses more opportunities for SERP placement than ever because they know searchers are using local keywords.

I have extensive local SEO experience.

Successful local SEO begins with a Google My Business page.

Your website needs profiles in local directories.

Local SEO keywords used where Google puts extra value on.

Your site needs one page devoted to each location of your business with the name, address, and phone number (NAP). A Google Map helps. It is ideal to use as a contact page.

Customer reviews with your response, photos and GMB posts will all improve the odds of placement in Google’s top 3 local pack.

Users search more on mobile phones than computers. In 2018, 65% of Google searches came from a mobile phone. 84% of consumers conduct a Google search before making a purchase decision. Searchers will find what they are looking for within the proximity of their location. On the go.

Google rolled out a “mobile-first” index to push sites that look and perform better on a phone higher. Mobile users expect a page to completely load in under 3 seconds.

Google modified its search algorithm with a “speed update.”  Your website needs to be fast. Google penalizes slow sites. Abandon you if your site doesn’t appear in 3-4 seconds.

WordPress websites ideal candidates to be fast-loading, mobile friendly, and contain authoritative content.

In 2019, for the best possible SEO your website must have:

  • Quality content of over 1000 words.

  • One page optimized for each keyword

  • Include related keywords, synonyms, LSI-keywords.

  • Visitors stay on on your website longer if they find their answer fast and also discovers answers to questions not realized yet. Your website will be seen as authoritative by Google and rankings will grow.

  • Some value in posting your content to social networks to be shared, re-posted by others, obtain traffic, and possible back-links. 

 

SEO Summary

  • I use efficient, effective, and Google best practices as an SEO consultant.

  • If you follow Google’s recommendations your rankings will grow for long-term.

  • I provide long-lasting SEO and optimized Google AdWords management.

 

 

Summary of Digital Marketing Skills

 

SEO Audits
• Google AdWords Account Management
• SEO StrategiesGoogle Analytics & Search Console ExpertKeyword & Competitor ResearchLocal SEOOn-Page SEOWordPress SEOWordPress Speed-Ups
• Social Media Management