local seo ct

Best SEO Tool Professional Suites, Advanced, And Free Trials

 

SEO Tools For Audits, Rank Tracking & Research

 

SEO Tools & Google Ads Sites With Advanced Features And Free Trials

 

SEO Tools that come in handy in determining where your competitors are getting their organic ranking, paid traffic and off-site links from.

 

Google Ads & Analytics Certifications

Many have Technical SEO Audit Functions & other neat tools. Determine which keywords competitors are focusing on and volume and cost.

 

Most of the SEO tools are expensive professional paid tools with a free monthly trial of all features or a completely limited number of free pro tools account.

 

Breeze through these SEO tools and find one or two that will meet your needs.


Advanced Web Ranking

I like this a lot. Audits and Rank Updates on demand. 

 

Ahrefs

Great for competitive espionage, link discovery, keyword research, SEO audits, and Google rank tracking. 

 

Buzzsumo

Influencer Marketing

 

iSpionage

 

kwfinder

Fair priced SEO tools with a contemporary look and feel. Free account with limited free searches. Lately, they have received so much traffic free trials are shut down for a bit

 

MOZ

Old Reliable MOZ. One month free trial with rankings u[pdated weekly. SEO audits Local SEO, keyword and content tools. An SEM company as big as MOZ should allow on-demand rank checking.

 

Majestic SEO

 

Pulno

A newcomer with impressive tools, SEO audits, and fixes. A free account can have two websites 200 pages checked. An upgraded account for  bloggers allows 5 websites
2000 page audits. Check it out for sure. Great deal.

 

SEMrush

My Favorite and Most-Used SEO and PPC Tool. Free trial. Free account for one website and limited searches.

 

SERPS

 

SpyFu

Excellent Google Ads Competitor Tool.

 

WooRank

 

RankSonic

 

CognitiveSEO

 

SEO Profiler

A great SEM suite I enjoy a lot. One week free trial with access to all tools.

 

Optmyzr.com

Awesome Google Ads Tool with great features and new features added constantly. Built by former Google Ads employees. LOVE IT.

 

Raven Tools

 

Screaming Frog Spider

 

Free trial limited to 500 pages.

 

Deep Crawl

Hard-core SEO Audit.

 

Ubersuggest

 

Free keyword search with competitive and keyword cost per click pricing info.

 

LongTailPro

 

SE Ranking

 

 Becoming another go-to tool for me.

 

 

Contact Bob

Google Ads & Analytics Certified Consultant In Connecticut | Google Certifications

7 SEO Books By The Search Engine Marketing Pros

All SEO Guides are in the exact format as received.


Content producer credit intact and unchanged.

What-is-SEO-and-How-it-Works-for-Small-Businesses-Copy-Copy-Copy

SEMrush-Toolkit-for-PPC-Copy-Copy-Copy

Optimizing-Your-WordPress-Site-Copy-Copy-Copy

SEO-Fitness-Workbook-Copy-Copy-Copy

Moz-Local-Search-Ranking-Factors-Study-2018-Local-SEO-_-Moz-Copy

ultimate-guide-content-marketers-semrush

semrushlocal-seo

Connecticut AdWords Manager

Fast SEO Techniques Used For New Clients To Catch Low-Hanging SEO

SEO Tips For “Easy Wins” To Quickly Improve Google Rank

Google Ads & Analytics Certified Consultant Connecticut

  • Perform a technical SEO audit. Fix warnings and errors that may be leaking SEO-leaking.
  • Research & analyze competitor keywords. Place keywords throughout your content and bold, italicize and as anchor text.
  • Add keywords to META titles and descriptions, HTML headers, URLs, internal links, and content. Update content to have at least 1,000 characters. Satisfy the user’s query fully, increase user dwell time.
  • Add internal links, external links, short URLs with keywords made up of LSI, Synonyms, long-tail keywords, and geo-targeted keywords. Keep adding new content to already created pages and posts. Google loves long fresh and updated content.
  • Investigate Google Analytics and Google Search Console’s keyword, page, user location, impressions, clicks, and average position on Google to create content based upon keywords that can be moved onto the first page or better.
  • Run website speed reports using GTMetrix or Pingdom. If out Google Page Speed Score is low GTMetrix will explain the fixes you need to score higher and deliver your pages faster. You should install a caching system such as WP-Rocket to serve cached copies of your pages to visitors. WP-Rocket also includes minification of HTML, JavaScript, and CSS.
  • Target current pages and keywords that rank at positions 8-15 in Google. If the average monthly search volume and cost per click make those keywords valuable, update and add to your content. Create internal anchor text links to the page and they’ll be to rank higher.
  • Content should be written at for a moderate 6th-8th-grade reading level with screenshots, graphics, videos, and photos. 1000-1800 words.
  • Use an XML sitemap and submit to Google.
  • Add Google-recommended SCHEMA & JSON-LD mark-up code used to better classify your content and enable Google to understand and rank your content better.
  • Create incoming links using various methods including adding a client’s site to local citation directories to assist local SEO. Optimizing the client’s Google My Business page is also a necessity. 
  • For SEO & Certified Google Ads Consulting I charge $50/hour With An Initial 20-Hour Retainer. I do not use “agency style” long-term or locked-in contracts. You may pause the project and restart at any time.

Contact Bob at 860.659.7135 or email bob@connecticutseoexperts.com.

seo expert ct

20 Local SEO Tips To Rank In Google’s Map Pack

LOCAL SEO TIPS TO IMPROVE KEYWORD RANK

GET YOUR WEBSITE INTO GOOGLE’S TOP 3 MAP PACK

While implementing these local SEO tips keep in mind that 46% of Google’s searches are considered local queries while 65% of Google searches come via a mobile phone.

 

1. Google My Business

Fill out every field and option in Google My Business. One of the strongest ways to get your targeted keywords ranking with local SEO.

This includes:

  • Uploading photos.
  • Creating posts
  • Description of each service you offer.
  • Your Business description.

The more effort you put into your GMB page, the higher your odds are for inclusion in Google’s “Top 3 Map Pack.” Place your business on Google Maps as well.

 

2. Google My Business Categories

You may choose up to 5 categories. Begin with the most general and drill down to the most specific.

 

3. Photos on Google My Business Page

Photos uploaded to your Google My Business page are a strong local signal. You also may want to add longitude and latitude to the photos.

 

4. Bing Places for Business

Claim a Bing business listing. Like getting a local SEO citation directory entry.

 

5. Online Directories/Citations

Local SEO citations don’t have as strong an impact on local SEO rankings as a couple of years ago but are important. Ensure NAP (Name, Address, Phone) is accurate and exact.

 

6. Listings on Review Sites

Yelp, Glassdoor, Angie’s List, BBB, etc.

 

7. The Number of Positive Reviews

Google says it is okay to request a review don’t incentivize it.

 

8. Reviews with Responses

Respond to every review even to say “thank you for your business and it was a pleasure working for you.”

 

9. Percentage of Negative Reviews Not Responded To

Respond to negative is a professional and business-like manner.

 

10. Create a Facebook Business Page

Easy to set-up and use as it is a strong and authoritative site.

 

11. Social Listings

Claim your brand name on social networks including Twitter, LinkedIn, Pinterest, etc.

 

12. Mobile Ready Website

Google now uses a “mobile-first” index for ranking. This was due to the fact that 65% of Google’s searches come via a mobile phone.

 

13. Structured Data Markup Code

Google recommends SCHEMA and JSON for SEO and local SEO. Visitors never see the code. It is on the back-end for search engine categorization help.

 

14. Improve Site Speed

Google implemented a “speed update” to its algorithm which penalizes slower sites. Google did it because searchers expect to see a site appear in under 3-4 seconds even on their mobile device.

 

15. On-Page Optimization Of Local Content

Create content where you can include your targeted keywords, synonyms, related keywords, and geo-location keywords.

 

16. Title & Meta Description Have Localized Keywords

Use geo-targeted keywords in your META Titles, descriptions, and HTML headers.

 

17. High-Quality Inbound Links

Links from sites Google trusts and considers authoritative and reliable sites.

 

18. Variance Of Inbound Links

You’ll want a broad range of inbound links that are relevant, are authoritative, and not just from a handful of sites.

 

19. Links from Relevant Sites

Links from local news sites, community blogs, etc. These will help to prove your local trustworthiness.

 

20. Locals & Keywords in Anchor Texts

Inbound links from high authority sites using both your city and main keywords are like gold.

 

I’m a local SEO expert with the knowledge, insights, and real-world experience ranking small businesses into the Top 3 Map Pack. If interested in any of my services please contact me at (860) 659-7135. I charge $50/hour. No long-term, locked-in agency contract. Pay as go. I do require a ten-hour minimum retainer to start, but after that, it is your choice whether I continue or not.

CONTACT ME