Where is SEO Headed in 2018?

Where is Google Search SEO headed?

Well, it is that time of year again (or almost that time of year) where pundits make bold predictions on the future of Google and the future of SEO. We’ve come a long way since the early 2000’s where SEO was such an easy game to play amassing link schemes and other black hat techniques to trick Google into giving you an enormous amount of traffic.  The more things change, the more they stay the same.

Currently, Google has confirmed that the top 3 ranking factors currently are links, content, and RankBrain. I see no reason for any of these to be pushed out of the top 3 spots. Perhaps RankBrain gets the number one position as it becomes further adept at determining user search intent. I know that is what Google wants. Google cannot rely on links and length and quality of “epic content” to be exploited by black hatters, thus they need RankBrain to be the be all end all to put the nail in black hatter coffins.

After that, positions 4-10 is where it gets fun!! I see site speed becoming even more of a factor as Google pushes mobile searches to the forefront. Mobile responsiveness is already part of the algorithm(s) so that stays high in my mind. The usual bounce rates, time on a site and pages a user visits on a site still are vital indicators of good if not great content.

I see SEO in the future having multiple algorithm updates every hour as Google tries to pinpoint breaking trends and exact user needs at an exact moment in time.

Local SEO, so important now becomes more important.

Voice search is ready to pop like so many users are just more willing to talk into their phones than type into them.

Microformats and Schema have their parts to play but in a very minor way.

I really do not think the Internet of things is ready for prime time in 2017, but that is for consumers to decide.

SEO is still alive and if you want to do your best, follow Google guidelines, trends, and new opportunities and you will be able to if not dominate the SERPs at least have your hands in all of Google’s baskets that a few of them may be filled with gold.

 

 

SEO & AdWords Consultant CT

Hourly SEO Consultant and Google AdWords Freelancer In Connecticut

Google AdWords & SEO Consultant In Connecticut

Expert Digital Marketing, SEM, And Technical Skills And Experience


Professional, reliable and multitasker SEO & AdWords Consultant seeks additional clients. I use my expert SEO & PPC knowledge and skills to help businesses across the US. Google Adwords certified with a 13-year background in PPC, SEO, WordPress & Content Marketing. I have created 75+ WordPress websites over the past 13 years. Google Analytics consultant. Google Adwords account management & optimizations. SEO expert at performing SEO Audits, On-Site SEO, Off-Site, Technical, WordPress, and Local SEO.


Solid digital marketing skills developed by implementing and managing SEO, Google Adwords, Google Analytics, content creation, keyword and competitor research, internal link building, WordPress website speedups, and posting content and engaging followers on Facebook and Twitter. Expert knowledge of pro tools SEMrush, Moz, SpyFu, Screaming Frog, Yoast SEO, aHrefs, and others.

Use analytics and Google Search Console on a daily basis to analyze traffic data to find the top and bottom landing pages and improve them.

Employed for 9 years by TicketNetwork, a ticket reseller. I created their SEO strategy and implemented effectively to build a new revenue source of approximately $50,000/year. Made daily, weekly and yearly sales projections using market research and past revenue figures. Built up and optimized their Google Adwords account to build it up to a $3,000/day budget maintaining and improving KPI metrics Total conversions, conversion rate, cost per conversion, cost per click, CTR and ROI.

I change a very affordable $60/hour to consult on SEO and Google AdWords. Please contact me if you would like to retain my services.

860.659.7135

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